Your Pie was recently featured in Restaurant Hospitality Magazine in an article titled, "Fast-casual pizza segment heats up".The article discusses the recent trend in the fast-casual pizza segment, mentioning that many claim the have been the first to create the build-your-own pizza concept. The article references the increasing competition in the market, citing it as a $31-billion segment. Your Pie is mentioned as the first fast-casual pizza concept to open in April of 2008.
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Fast-casual pizza segment heats up
By: Eric Stoessel
Several of the emerging fast-casual players claim to have created the build-your-own pizza concept, but the better question is who will be left standing. More than a dozen brands have debuted in the last five years and are now taking shape across the country, vying to become the dominant player in the growing gourmet pizza category.
It’s easy to see why. Fast casual has become a $31-billion segment since Chipotle began reinventing fast food 20 years ago. Consumers today want quality offerings made quickly. The limited-service pizza segment does $31 billion in sales and if you add casual Italian dining chains, pizza is part of a $50-billion marketplace.
It’s easy to see why. Fast casual has become a $31-billion segment since Chipotle began reinventing fast food 20 years ago. Consumers today want quality offerings made quickly. The limited-service pizza segment does $31 billion in sales and if you add casual Italian dining chains, pizza is part of a $50-billion marketplace.
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